30Day Transformation
E-commerce/
Web/Mobile
Summary
30 Day Transformation is an online fitness company offering a variety of tailored fitness plans to help individuals reach their goals. They sought a complete website overhaul, along with a custom administrative system to efficiently manage members and track their progress.
Solutions applied:
User Interface Design
User Experience Design
User Research & User Flows
Wire-framing & Architecture
Web and mobile design
Branding and Product Design
Workflow and Architecture
The foundation
By conducting internal interviews, gathering existing documentation, and developing detailed personas, I was able to gain valuable insights that informed the overall user flow. My primary mission was to carefully structure the project, ensuring that the focus remained on the users’ needs and creating an intuitive, seamless navigation experience that aligned with both business objectives and user goals.
User Experience
Wireframing
"I developed a comprehensive workflow that spanned across their website, administrative system, and mobile application, ensuring seamless integration and a cohesive user experience across all platforms. This involved mapping out the user journey, identifying key touchpoints, and streamlining processes to enhance both the user and admin interface. My goal was to create a unified system that allowed for easy management, smooth navigation, and an intuitive flow, making sure that each platform worked harmoniously to meet both user and business needs."
User Interface
UI Design
The main goal of the application’s user interface design was to create a visually appealing, intuitive, and user-friendly experience that aligns with the brand identity and helps users easily access the content and services the business offers. The design will focus on improving usability, enhancing user engagement, and ensuring a seamless browsing experience across all devices.
User Interface
Adminstrative Admin
"I designed and developed a robust administrative system that empowered agents to efficiently manage their daily tasks, track customer updates, and monitor daily progress. The system included features such as task assignment, progress tracking, and real-time updates, enabling agents to stay organized and ensure a smooth workflow. By streamlining these processes, the system not only improved operational efficiency but also enhanced the agents' ability to provide timely support and personalized attention to customers, ultimately fostering better relationships and higher satisfaction."
